The Salesforce Platform is the best way to create and scale trusted apps that customers want to use every day. The force.com platform is a cloud offering by Salesforce. Salesforce is the innovative company behind the world’s #1 CRM. Salesforce.com’s customer relationship management (CRM) service is broken down into several broad categories: Sales Cloud, Service Cloud, Data Cloud (including Jigsaw), Marketing Cloud, Community Cloud (including Chatter), Analytics Cloud, App Cloud, and IoT with over 100,000 customers.
Salesforce development is a comprehensive process. In salesforce there are two ways we can build applications, declarative (often called as point and click method) and programmatic (using code such as Apex Class, triggers, Visualforce etc). Declarative method is a very quick and easy way to build applications on force.com platform and it can be handled by Advances administrators as well. But programmatic can be over whelming and costly affair to handle. Hiring and maintaining resources is a tedious task.
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